Why Music Matters: Anonymous Retail DJ ‒ My Music Makes You Buy More Jeans

KEXP recorded the exclusive confessions of a Retail DJ. Here’s the low-down. She can’t tell you her name. She can’t tell you where she works. What she can tell you is this: she will infect you with music. Her tunes will make you buy those jeans. Even if they’re too expensive.


Listen to her confession here:

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Selections from Anonymous’ retail playlist:

Song Band
Lovefool The Cardigans
Skinny Genes Eliza Doolittle
These Boots are Made for Walking Nancy Sinatra
Hoodie Lady Soverign
I Kissed a Girl Katy Perry
Hunter (for sale on “Hunter boots”) Bjork

Want to block out retail music? Try KEXP’s podcasts!

Making this story we were fascinated to find there’s a movement against music in retail stores in the UK.

Music used in this piece:  “Crime Lab” by APM Music, “I Feel Pretty” from West Side Story, “Lovefool” by The Cardigans.

What?! There are more stories in the Why Music Matters story series? Yessss!

Produced by Anna Boiko-Weyrauch, 2010 AIR Live Interactive Resident. Editorial oversight by Kevin Cole. Engineering help from Matt Ogaz. Live Interactive is a collaboration of KEXP and AIR, the Association of Independents in Radio with financial support from AIR members worldwide, Recovery.gov, and the National Endowment for the Arts which believe a great nation deserves great art.

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One Comment

  1. Jeremy
    Posted April 21, 2011 at 5:05 am | Permalink

    Having worked in retail I can say that the music doesn’t just inspire the customers. Sometimes, after a loooooooong day on the floor, the right song gives you that pep in your step until closing time.

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